Negatives: There's a small window of opportunity for what he can do and it's closing in a big hurry. Not mobile enough to make a difference on the move.Again, there are two reasons for this. First, as an IPL team manager says, "It is apparent a franchise's brand identity is determined by local players, especially among Indian or Indianorigin audiences." Big contemporary players from abroad Pietersen, Ricky Ponting, Michael Clarke have either shunned the IPL or can only appear when international commitments permit. To them, this is not the priority format of the sport..

It is a dramatic reversal from May 1997, when Jobs who had recently rejoined the company after been fired in 1985 was manoeuvring to take over again as chief executive. The share price put a total value on the company of just $2bn, Apple loss of market share in an increasingly Windowsdominated world as analysts put it. Jobs told a team of software coders at the time: got to start with the custome